All Total Emphasis Content | Topic(s) | URL | Published date |
---|---|---|---|
What is finance automation? – IBM – Topic Page | Financial Planning IT Automation Marketing Automation Financial Analysis | https://www.ibm.com/think/topics/finance-automation | Tue, Jan 7 |
What are Illiquid Assets and Why Invest in Them Using SDIRA? – Forge Global – Blog | Alternative Investments Private Equity Self-directed IRAs | https://forgetrust.com/resources/articles/what-are-illiquid-assets-why-invest-using-sdira/ | Thu, Jan 2 |
What is AI in government? – IBM – Topic Page | AI in government Artificial Intelligence Overview Government Relations | https://www.ibm.com/think/topics/ai-in-government | Fri, Dec 20, 2024 |
Nielsen Adds Realeyes’ Attention & Creative Evaluation to Bolster Ad Outcomes – Realeyes – Blog | Attention Measurement | https://blog.realeyesit.com/nielsen-adds-realeyes-attention-creative-evaluation-to-bolster-ad-outcomes | Wed, Dec 18, 2024 |
How to Identify Sales Lift Opportunities for Every Ad Creative – Realeyes – Blog | Attention Measurement Sales Lift | https://blog.realeyesit.com/how-to-identify-sales-lift-opportunities-for-every-ad-creative | Fri, Dec 13, 2024 |
Working Through Where To Work From – NOVUS – Sponsored Content | Job Seeking/Future of Work Work from Home | https://www.forbes.com/councils/forbesbusinesscouncil/2024/12/10/working-through-where-to-work-from/ | Tue, Dec 10, 2024 |
How to create a winning marketing automation strategy – IBM – Blog | Content marketing strategy Marketing Automation | https://www.ibm.com/think/insights/marketing-automation-strategy | Mon, Dec 9, 2024 |
Proof of Delivery – Uber for Business – Blog | Logistics Management Food Delivery Retail Delivery | https://merchants.ubereats.com/us/en/resources/articles/proof-of-delivery/?uclick_id=98d456fa-29bf-43e2-8675-d3add2543add&marketing_vistor_id=bc15480a-01bb-4a3f-ba60-9ddc4014fe89 | Sun, Dec 1, 2024 |
What is sales automation? – , IBM – Topic Page | Sales Strategy Marketing Automation | https://www.ibm.com/think/topics/sales-automation | Mon, Nov 25, 2024 |
AI to Reshape Creative and Measurement, and the Publisher-Advertiser Relationship – UpWave – Byline | Advertising Strategy Ad Measurement Artificial Intelligence Overview | https://martechseries.com/mts-insights/guest-authors/ai-to-reshape-creative-and-measurement-and-the-publisher-advertiser-relationship/?utm_source=hootsuite&utm_medium=facebook&utm_term=martech+series&utm_content=6df5d4f5-d49e-4406-b7b9-3f0502913a3b&utm_campaign=Organic | Wed, Nov 20, 2024 |
What is Talent Acquisition – IBM – Topic Page | Talent Aquisition | https://www.ibm.com/topics/talent-acquisition | Fri, Nov 15, 2024 |
What is AI in insurance? – IBM – Topic Page | Life Insurance Insurance Issues AI in insurance | https://www.ibm.com/think/topics/ai-in-insurance | Fri, Nov 15, 2024 |
AI worfklow – IBM – Topic Page | AI and workforce Workflows Operational Efficiency IT Automation | https://www.ibm.com/think/topics/ai-workflow | Thu, Nov 14, 2024 |
To unlock AI’s power, simplify your Search campaigns – Google – Blog | Search Engine Marketing (SEM) Search Ads AI in sales | https://www.thinkwithgoogle.com/marketing-strategies/search/ai-for-search-advertising-campaign-strategy/ | Tue, Nov 12, 2024 |
Reaching sports fans is as easy as the second option – Lemma – Byline | Sports Marketing CTV Streaming Digital Out of Home Out of Home | https://advertisingweek.com/reaching-sports-fans-as-easy-as-looking-at-the-second-option/ | Thu, Nov 7, 2024 |
Sports Transition to Streaming Brings Linear Reckoning Closer – UpWave – Byline | Sports Marketing CTV | https://advertisingweek.com/sports-transition-to-streaming-brings-linear-reckoning-closer/ | Thu, Nov 7, 2024 |
How dash cams can transform fleet operations – Driver Technologies – Byline | Logistics Services Logistics Management | https://www.fleetmaintenance.com/equipment/safety-and-technology/article/55240402/how-dash-cams-can-transform-fleet-operations | Wed, Nov 6, 2024 |
PreView AI Metrics Linked to Performance Such as Sales & Brand Lift – Realeyes – Blog | Attention Measurement Sales Lift Synthetic AI | https://blog.realeyesit.com/preview-synthetic-performance-validation | Mon, Nov 4, 2024 |
Grip and Realeyes to Deliver Attention-Optimized Ads for CPG Brands – Realeyes – Blog | Attention Measurement Advertising Strategy | https://blog.realeyesit.com/realeyes-grip-partnership | Wed, Oct 30, 2024 |
The future of AI and energy efficiency – IBM – Blog | Energy Efficiency Artificial Intelligence Overview Generative AI Renewable Energy | https://www.ibm.com/think/insights/future-ai-energy-efficiency | Thu, Oct 24, 2024 |
What is AI in telecommunications? – IBM – Topic Page | Telecommunications Strategy AI in Telecommunications | https://www.ibm.com/think/topics/ai-in-telecommunications | Fri, Oct 18, 2024 |
Top ways to deliver good customer service – IBM – Blog | Customer Experience Strategy Customer Service Strategy | https://www.ibm.com/think/insights/top-ways-to-deliver-good-customer-service | Thu, Oct 17, 2024 |
This Campaign Season, Vote to Embrace Cookieless – 33 Across – Byline | Cookieless Advertising Ad Agencies | https://www.admonsters.com/this-campaign-season-vote-to-embrace-cookieless/ | Tue, Oct 15, 2024 |
AI and automation: How manufacturing is winning – UIPath – Blog | Manufacturing Robot Process Automation Manufacturing Automation | https://www.uipath.com/blog/industry-solutions/manufacturer-arcelik-embracing-ai-and-automation | Fri, Oct 11, 2024 |
What is customer effort score? – IBM – Topic Page | Customer Experience Strategy Customer Data | https://www.ibm.com/think/topics/customer-effort-score | Fri, Oct 4, 2024 |
Building Resilience for Protests and Civil Unrest – OnSolve – Blog | Risk Management Employee Safety | https://www.onsolve.com/blog/sra-building-resilience-protests-and-civil-unrest/ | Tue, Oct 1, 2024 |
3 manufacturing outcomes that matter – UIPath – White Paper | Manufacturing Productivity Strategies Quality Control Operational Efficiency | https://start.uipath.com/rs/995-XLT-886/images/manufacturing-outcomes-ebook.pdfhttps://www.uipath.com/resources/automation-whitepapers/3-outcomes-that-matter-in-manufacturing | Tue, Oct 1, 2024 |
What is customer analytics? – IBM – Topic Page | Customer Analytics Customer Experience Strategy | https://www.ibm.com/think/topics/customer-analytics | Mon, Sep 30, 2024 |
Realeyes Unveils Revolutionary AI-Powered Heatmaps Technology – Realeyes – Blog | Attention Measurement Ad effectiveness Heatmaps | https://blog.realeyesit.com/realeyes-unveils-revolutionary-ai-powered-heatmaps-technology | Thu, Sep 26, 2024 |
The Year of Outcomes: A Paradigm Shift in Advertising KPIs – UpWave – LinkedIn post | Advertising Outcomes Ad Measurement | https://www.linkedin.com/pulse/year-outcomes-paradigm-shift-advertising-kpis-chris-kelly-otgcc/?trackingId=L9JZXJEoQJyCupj7PtYROQ%3D%3D | Wed, Sep 25, 2024 |
What is last-mile delivery tracking? – Uber for Business – Blog | Retail Strategies Logistics Services Food Delivery Retail Delivery | https://merchants.ubereats.com/us/en/resources/articles/what-is-last-mile-delivery-tracking/ | Sat, Sep 21, 2024 |
Selling CTV And DOOH As The Same Thing Undermines Their Value – Lemma – Byline | Out of Home CTV Streaming | https://www.adexchanger.com/on-tv-and-video/selling-ctv-and-dooh-as-the-same-thing-undermines-their-value/ | Fri, Sep 20, 2024 |
Decoding the Jargon: Separating CTV from DOOH for Better Campaigns – Lemma – Byline | Out of Home CTV Streaming | https://advertisingweek.com/decoding-the-jargon-separating-ctv-from-dooh-for-better-campaigns/ | Tue, Sep 17, 2024 |
How to survive and thrive in a multi-agency ecosystem – NOVUS – Sponsored Content | Agency Review Ad Agencies | https://www.fastcompany.com/91186514/how-to-survive-and-thrive-in-a-multi-agency-ecosystem | Fri, Sep 13, 2024 |
Customer Churn – IBM – Topic Page | Customer Experience Strategy Customer Churn Customer Retention | https://www.ibm.com/think/topics/customer-churn | Mon, Sep 9, 2024 |
Retail Media: As Important for Brand Builders as Performance Marketers – 33 Across – Byline | Retail Media | https://www.admonsters.com/retail-media-as-important-for-brand-builders-as-performance-marketers/ | Tue, Sep 3, 2024 |
Sam: AIMS – AI leaders of tomorrow – Google DeepMind – LinkedIn post | Artificial Intelligence Overview Higher Education African History | https://www.linkedin.com/posts/suzan-sam-miller-b936b03_congratulations-to-the-first-graduates-from-activity-7227236794763800576-mAzv?utm_source=share&utm_medium=member_desktop | Mon, Sep 2, 2024 |
The Power of Multicultural Creators – Realeyes – Case Study | Attention Measurement Multicultural Marketing | https://www.realeyesit.com/case_studies/how-multicultural-creators-help-brands-connect-with-multiple-audiences/ | Sun, Sep 1, 2024 |
Anna: AIMS – AI leaders of tomorrow – Google DeepMind – LinkedIn post | Artificial Intelligence Overview Higher Education African History | https://www.linkedin.com/posts/anna-koivuniemi_congratulations-to-the-first-graduates-from-activity-7227209401797881856-tjjL?utm_source=share&utm_medium=member_desktop | Sun, Sep 1, 2024 |
The Risk and Resilience Professional’s Guide to Responsible AI – OnSolve – White Paper | Risk Management Responsible AI Crisis management and disaster recovery | https://www.onsolve.com/resource/guide-to-responsible-ai/ | September 2024 |
Mass Notification 101 for Business Leaders – OnSolve – Sales Deck | Risk Management | https://www.onsolve.com/resource/mass-notification-101-for-business-owners/ | Sun, Sep 1, 2024 |
Customer engagement strategy – IBM – Topic Page | Customer Experience Strategy Customer Retention | https://www.ibm.com/think/insights/customer-engagement-strategy | Wed, Aug 28, 2024 |
What is Net Promoter Score – IBM – Topic Page | Customer Experience Strategy Customer Experience Management (CEM) Customer Analytics | https://www.ibm.com/think/topics/net-promoter-score | Wed, Aug 28, 2024 |
Retail customer experience – IBM – Topic Page | Retail Strategies Retail Media Customer Experience Strategy | https://www.ibm.com/think/topics/retail-customer-experience | Thu, Aug 22, 2024 |
AI for talent acquisition – IBM – Topic Page | Artificial Intelligence Overview Talent Development Talent Measurement Employee Experience Strategy | https://www.ibm.com/think/topics/ai-talent-acquisition | Mon, Aug 19, 2024 |
Focusing on customer experience is key to managing higher insurance costs – Mylo – Byline | Insurance Issues Life Insurance Health Insurance | https://www.propertycasualty360.com/2024/08/09/focusing-on-customer-experience-is-key-to-managing-higher-insurance-costs/?slreturn=2024082990833 | Fri, Aug 9, 2024 |
Building Brands In a Multi-channel Landscape – UpWave – White Paper | Brand Strategy Brand Building | https://www.upwave.com/building-brands-in-a-multi-channel-landscape/ | Thu, Aug 1, 2024 |
Appointment TV didn’t go away; it just changed for the better – NOVUS – Sponsored Content | Television CTV Live sports Broadcasting | https://www.fastcompany.com/91164074/appointment-tv-didnt-go-away-it-just-changed-for-the-better | Mon, Jul 29, 2024 |
4 ways to adapt small group benefits for the modern workforce – Mylo – Byline | Employee Benefits Employee Experience Strategy | https://www.benefitspro.com/2024/07/26/4-ways-to-adapt-small-group-benefits-for-the-modern-workforce/?slreturn=20240814195900 | Fri, Jul 26, 2024 |
What is AI for sales? – IBM – Topic Page | Artificial Intelligence Overview Sales Techniques AI in sales Sales forecasting and planning Sales Strategy Sales Enablement Generative AI | https://www.ibm.com/think/topics/ai-for-sales | Fri, Jul 12, 2024 |
HR outsourcing – IBM – Topic Page | HR outsourcing | https://www.ibm.com/think/topics/hr-outsourcing | Wed, Jul 10, 2024 |
IT governance – IBM – Topic Page | IT governance | https://www.ibm.com/think/topics/it-governance | Wed, Jul 10, 2024 |
Brand Building Reborn: The Evolving Strategy in a Post-Cookie World – UpWave – Byline | Brand Strategy Brand Positioning | https://www.b2bnn.com/2024/07/brand-building-reborn-the-evolving-strategy-in-a-post-cookie-world/#google_vignette | Mon, Jul 8, 2024 |
Programmatic Cookie Alternative Trends Report – 33 Across – White Paper | Cookieless Advertising Ad Measurement | https://go.33across.com/advertising-report-q2-2024?utm_campaign=Advertising%20Trends%20Report%20|%20Q2%202024&utm_source=Insights%20Center%20Q2%202024&utm_medium=Insights%20Center%20Q2%202024&utm_term=Insights%20Center%20Q2%202024&utm_content=Insights%20Center%20Q2%202024 | Sat, Jun 29, 2024 |
What is people analytics? – IBM – Topic Page | People analytics | https://www.ibm.com/think/topics/people-analytics | Thu, Jun 27, 2024 |
Don’t Blame Us – The Taylor Swift Affect Isn’t Real Yet – UpWave – Byline | Live sports CTV Advertising Strategy Broadcasting | https://advertisingweek.com/dont-blame-us-the-taylor-swift-effect-isnt-yet-real/ | Wed, Jun 19, 2024 |
Attention + Sales Lift: A winning combination for CPG brands – NCS – Case Study | Advertiser Solutions Attention Measurement Ad Measurement | https://info.ncsolutions.com/blog/attention-sales-lift-a-winning-combination-for-cpg-brands | Tue, Jun 18, 2024 |
T-Mobile unlocks marketing efficiency with Adobe Workfront – IBM, Adobe – Case Study | Marketing Impact Marketing Automation | https://www.ibm.com/blog/t-mobile-unlocks-marketing-efficiency-with-adobe-workfront/ | Thu, Jun 13, 2024 |
What is customer engagement? – IBM – Topic Page | Customer Relationship Management (CRM) Customer Experience Strategy | https://www.ibm.com/think/topics/customer-engagement | Thu, Jun 13, 2024 |
What is contact center AI? – IBM – Topic Page | Customer Care Artificial Intelligence Overview Customer Retention Customer feedback and surveys Customer Service Strategy | https://www.ibm.com/think/topics/contact-center-ai | Mon, Jun 10, 2024 |
The Human Element Necessary for Ai-powered Attention – Realeyes – Interview | Attention Measurement Ad Measurement | Fri, May 31, 2024 | |
What is marketing automation? – IBM – Topic Page | Marketing Automation Digital Marketing and Online Presence | https://www.ibm.com/think/topics/marketing-automation | Tue, May 28, 2024 |
AI in Insurance: Balancing Tech Innovations With Human Insight for Optimal Service – Mylo – Byline | Insurers Artificial Intelligence Overview | Mon, May 27, 2024 | |
Retail Media Networks Are Poised to Dominate the Cookieless Landscape – 33 Across – Byline | Retail Marketing Retail Media Cookieless Advertising | Tue, May 21, 2024 | |
Achieving Cloud Excellence and Efficiency With Cloud Maturity Models – IBM – Blog | Cloud Migration Cloud Maturity Models # | Fri, May 17, 2024 | |
The Importance of Feedback – Northern Trust – Blog | Leadership Employee Satisfaction Employee Relations | https://medium.com/face-value/navigating-feedback-as-much-an-art-as-it-is-a-science-a229ae3ae402 | Mon, May 13, 2024 |
Navigating the Attention Trail – Realeyes – Interview | Attention Measurement Artificial Intelligence Overview | Thu, May 9, 2024 | |
Upskilling and Reskilling for Talent Transformation in the Era of Ai – IBM – Blog | Artificial Intelligence Overview Upskilling Reskilling AI and workforce Employee Experience Strategy | Wed, May 8, 2024 | |
Beyond Cookies: Rethinking Supply Chain Optimization in the Face of Advertising Challenges – 33 Across – Byline | Supply Chain Optimization Cookieless Advertising Advertiser Solutions | Tue, May 7, 2024 | |
5 Ways to Address the Mainframe Skills Gap – Kyndryl – Blog | Mainframe Computing Upskilling | Fri, May 3, 2024 | |
What is Digital Transformation? – IBM – Topic Page | Digital Transformation Strategy Organizational Success | Thu, May 2, 2024 | |
What is AI in Banking? – IBM – Topic Page | Artificial Intelligence Overview Banking Innovations Fintech | Wed, May 1, 2024 | |
Why a Devsecops Imperative for Companies With Mainframes? – Kyndryl – Blog | DevSecOps Mainframe Computing | Tue, Apr 23, 2024 | |
What is Business Transformation? – IBM – Topic Page | Business Transformation Organizational Success Strategy 101 | Wed, Apr 17, 2024 | |
Create a Lasting Customer Retention Strategy – IBM – Blog | Customer Experience Strategy Customer Retention Business Insights | Fri, Mar 29, 2024 | |
How to Solve the Marketing Resource Paradox & Actually Do More With Less – 2x – Byline | B2B Marketing Marketing Outsourcing Marketing Strategy and Planning Marketing Optimization | Fri, Mar 29, 2024 | |
What is Customer Service? – IBM – Topic Page | Customer Service Strategy Business Insights | Wed, Mar 27, 2024 | |
Corporate Failures in the Cloud: Lessons Learned and How to Prevent Them – Deep Blue Cloud – Blog | Cloud computing Cloud Budgeting Cloud Investments | Sat, Mar 23, 2024 | |
Closing the Cloud Skills Gap: How Deep Blue Cloud Can Fast-track Your Business Innovation – Deep Blue Cloud – Blog | Cloud Skills Gap Business Insights | Sat, Mar 23, 2024 | |
Panels Are Failing to Combat Fraud Effectively – Realeyes – Blog | Survey fraud Customer Data | Fri, Mar 22, 2024 | |
2022 Annual Report – Ball Corporation – Annual Report | Financial Report Corporate Document | Thu, Mar 21, 2024 | |
What is Website Monitoring? – IBM – Topic Page | Websites | Wed, Mar 20, 2024 | |
What is Customer Retention? – IBM – Topic Page | Customer Retention | Thu, Mar 14, 2024 | |
Attention Strengthens Advertisers’ Contract With Audiences – Realeyes – Interview | Attention Measurement B2B Marketing Buyer Connection | Mon, Mar 11, 2024 | |
Culture Captured: the Power of Keeping Pace With Everyday People’s Online Voices – Advertising Week – Catch + Release – Byline | Advertiser Solutions Influencer Marketing Influencer Relations Digital Marketing and Online Presence | Wed, Mar 6, 2024 | |
Billion-dollar Decisions at Risk: the Alarming Rise of Survey Fraud – Realeyes – Blog | Survey fraud Customer feedback and surveys Customer Data | Fri, Mar 1, 2024 | |
The Embedded, Immersive Future of Personal Finance – Team8 – Byline | Fintech | https://www.spiceworks.com/finance/fintech/guest-article/ai-driven-solutions-reshaping-personal-finance/ | Wed, Feb 28, 2024 |
Don’t Fear the New: Taking Calculated Risks in Advertising – NOVUS – Sponsored Content | Advertiser Solutions Change Management | Wed, Feb 28, 2024 | |
Bridging the gap in marketing spend allocation and audience targeting – Channel Mix – Byline | Cookieless Advertising Mobile ad attribution modeling | https://www.performancemarketingworld.com/article/1862228/bridging-gap-marketing-spend-allocation-audience-targeting | Wed, Feb 21, 2024 |
UGC Renaissance: the Future of Creative Marketing – Catch + Release – Byline | User-generated content Influencer Marketing | Wed, Feb 21, 2024 | |
Unlocking the Power of AI: A Roadmap for Advertisers in a Cookieless Era – UpWave – Byline | Cookieless Advertising Artificial Intelligence Overview | https://advertisingweek.com/how-advertisers-can-harness-the-power-of-ai-in-a-cookieless-era/ | Fri, Feb 16, 2024 |
Customer Service Vs Customer Experience: Key Differentiators – IBM – Blog | Customer Service Strategy Customer Experience Strategy | Fri, Feb 16, 2024 | |
Helping Advertisers See the Bigger Picture of Attention – Realeyes – Interview | Attention Measurement Agency Innovation | Fri, Feb 16, 2024 | |
How Advertisers Can Harness the Power of AI in a Cookieless Era – Channel Mix – Byline | Artificial Intelligence Overview Cookieless Advertising | Fri, Feb 16, 2024 | |
What is Digital Experience Monitoring (Dem)? – IBM – Topic Page | Digital Experience Monitoring | Fri, Feb 16, 2024 | |
The Demise of Third-Party Cookies is CTV’s Opportunity to Shine – UpWave – Byline | CTV Cookieless Advertising | https://streetfightmag.com/2024/02/15/the-demise-of-third-party-cookies-is-ctvs-opportunity-to-shine/ | Thu, Feb 15, 2024 |
Publishers Can Face the Cookieless Future With Alternative Identifiers Today – 33 Across – Byline | Cookieless Advertising Alternative Identifiers Ad Measurement Audience Targeting | https://www.33across.com/news/2024/02/13/publishers-can-face-the-cookieless-future-with-alternative-identifiers-today-mx3#:~:text=Publishers%20Can%20Face%20the%20Cookieless%20Future%20with%20Alternative%20Identifiers%20Today,-February%2013%2C%202024&text=As%20the%20cookieless%20future%20approaches,best%20options%20available%20for%20publishers. | Thu, Feb 15, 2024 |
The customer experience evolution: Today’s data-driven, real-time discipline – IBM – Blog | Personalization | https://www.ibm.com/blog/evolution-customer-experience/ | Wed, Feb 14, 2024 |
The Customer Experience Evolution: Today’s Data-driven, Real-time Discipline – IBM – Blog | Customer Experience Strategy Data-Driven Marketing Customer Retention | Mon, Feb 12, 2024 | |
The Trinity of Attention: Context, Emotional Response & Distinction – Realeyes – Interview | Attention Measurement | Wed, Jan 31, 2024 | |
Customer Experience Examples That Drive Value – IBM – Blog | Customer Experience Strategy Personalization Customer Relationship Management (CRM) Customer Retention | https://www.ibm.com/blog/customer-experience-examples/ | Thu, Jan 25, 2024 |
Parvati Vaish interview – Realeyes – Interview | Attention Measurement | https://blog.realeyesit.com/attention-is-all-about-delivering-value | Fri, Jan 19, 2024 |
Exploring the Hyper-competitive Future of Customer Experience – IBM – Blog | Customer Experience Strategy | Fri, Jan 19, 2024 | |
Attention is All About Delivering Value – Realeyes – Interview | Attention Measurement Sales Outcomes | Fri, Jan 19, 2024 | |
The impending cookieless future has everyone in advertising fearful about what’s next – Channel Mix – Byline | Mobile ad attribution modeling Cookieless Advertising | https://martechseries.com/mts-insights/guest-authors/the-impending-cookieless-future-has-everyone-in-advertising-fearful-about-whats-next/ | Thu, Jan 18, 2024 |
What is Dependency Mapping? – IBM – Topic Page | Dependency Mapping | Thu, Jan 18, 2024 | |
Panel Integrity: Kantar Hits Near 100% Anti-Fraud using Realeyes Verify – Realeyes – Case Study | Attention Measurement Customer feedback and surveys Survey fraud | https://www.realeyesit.com/case_studies/panel-integrity-kantar-hits-near-100-anti-fraud-using-realeyes-verify/ | Wed, Jan 17, 2024 |
The Impending Cookieless Future Has Everyone in Advertising Fearful About What’s Next – ChanelMix – Byline | Cookieless Advertising | Wed, Jan 17, 2024 | |
The Impending Cookieless Future Has Everyone in Advertising Fearful About What’s Next – Channel Mix – Byline | Advertiser Solutions | Wed, Jan 17, 2024 | |
Four Ways Machine Learning Will Change Mobile Advertising in 2024 – Mobvista – Byline | Advertiser Solutions | Mon, Jan 15, 2024 | |
Four Ways Machine Learning Will Change Mobile Advertising in 2024 – Mobvista – Byline | Machine Learning Mobile Marketing | Mon, Jan 15, 2024 | |
Unlocking Value: Top Digital Transformation Trends – IBM – Blog | Digital Transformation Strategy | Mon, Jan 15, 2024 | |
How to Create a Robust Digital Transformation Strategy – IBM – Blog | Digital Transformation Strategy Organizational Success | Mon, Jan 8, 2024 | |
The Future is Here – 33 Across – Byline | DSPs Cookieless Advertising | https://streetfightmag.com/2023/12/28/third-party-cookies-the-future-is-here/ | Thu, Dec 28, 2023 |
Third-party Cookies, the Future is Here – 33 Across – Byline | Cookieless Advertising | Thu, Dec 28, 2023 | |
The Hybrid-casual Gaming Boom Will Get Hotter in 2024 – Mobvista – Byline | Hybrid-casual Gaming | Thu, Dec 21, 2023 | |
Unlocking success: Key components of a winning customer experience strategy – IBM – Byline | Customer Experience Strategy | https://www.ibm.com/blog/customer-experience-strategy/ | Wed, Dec 20, 2023 |
Unlocking Success: Key Components of a Winning Customer Experience Strategy – IBM – Blog | Customer Experience Strategy | Wed, Dec 20, 2023 | |
Customer Service Trends Winning Organizations Need to Follow – IBM – Blog | Customer Service Strategy Customer feedback and surveys Customer Relationship Management (CRM) | Fri, Dec 15, 2023 | |
Seven customer service types that organizations should provide – IBM – Byline | Customer Service Strategy CRM | https://www.ibm.com/blog/customer-service-types/ | Wed, Dec 13, 2023 |
Seven Customer Service Types That Organizations Should Provide – IBM – Blog | Customer Service Strategy Organizational Success | Wed, Dec 13, 2023 | |
Six ways AI can influence the future of customer service – IBM – Blog | Performance AI Customer Service Strategy | https://www.ibm.com/blog/customer-service-future/ | Thu, Dec 7, 2023 |
How Ai Will Change the Future of Customer Service – IBM – Blog | Artificial Intelligence Overview | Thu, Dec 7, 2023 | |
Reskilling Your Workforce in the Time of AI – IBM – Blog | Reskilling Employee Experience Strategy Employee Growth Artificial Intelligence Overview Generative AI Upskilling AI and workforce | Wed, Dec 6, 2023 | |
Beyond basics: Six tips for an exceptional customer service strategy – IBM – Blog | Customer Service Strategy CRM | https://www.ibm.com/blog/customer-service-strategy/ | Tue, Dec 5, 2023 |
Beyond Basics: Six Tips for an Exceptional Customer Service Strategy – IBM – Blog | Customer Service Strategy | Tue, Dec 5, 2023 | |
What is Talent Management? – IBM – Topic Page | Talent Development Talent Measurement | Tue, Dec 5, 2023 | |
Kantar’s Comprehensive Approach to Attention – Realeyes – Interview | Attention Measurement | Mon, Dec 4, 2023 | |
How to Build a Successful Employee Experience Strategy – IBM – Blog | Employee Experience Strategy | Thu, Nov 30, 2023 | |
How to build a successful talent management strategy – IBM – Blog | Talent Development Talent Measurement Human resource management | https://www.ibm.com/blog/talent-management-strategy/ | Mon, Nov 20, 2023 |
How to Build a Successful Talent Management Strategy – IBM – Blog | Employee Growth Organizational Success | Mon, Nov 20, 2023 | |
Why Actions, Not Words, Are Needed to Face the Cookieless Future – 33 Across – Byline | Cookieless Advertising Advertiser Solutions Ad Measurement | Mon, Nov 20, 2023 | |
Exploring Attention’s Renaissance – Realeyes – Interview | Attention Measurement | Thu, Nov 16, 2023 | |
Traffic Shaping is Blocking the Road to the Cookieless Future – 33 Across – Byline | Traffic Shaping Cookieless Advertising | Thu, Nov 16, 2023 | |
What is Employee Experience? – IBM – Topic Page | Employee Experience Strategy Employee Satisfaction | Thu, Nov 16, 2023 | |
Reviewing the Agency Review Process: There’s a Better Way – NOVUS – Sponsored Content | Agency Review Ad Agencies | Wed, Nov 15, 2023 | |
Reviewing the agency review process: There’s a better way – NOVUS – Sponsored Content | Ad Agencies Agency-client relationships | 1https://www.fastcompany.com/90981513/reviewing-the-agency-review-process-theres-a-better-way | Wed, Nov 15, 2023 |
Attention as a Catalyst for Change – Realeyes – Interview | Attention Measurement Advertiser Solutions Ad Measurement | Mon, Nov 13, 2023 | |
What Marketers Need to Know Before Starting a Tiktok Shop Campaign – Mobvista – Byline | Marketing Impact | Thu, Nov 9, 2023 | |
How to Fortify Compliance and 3 Lines of Defense Ahead of International Policy Updates – Ubiquity – Byline | Compliance | Wed, Nov 8, 2023 | |
Helping Advertisers Solve the Attention Puzzle – Realeyes – Interview | Attention Measurement Company Building | Thu, Nov 2, 2023 | |
Earned Wage Access: Why HR Leaders Shouldn’t Fear This Breakthrough Benefit – The Clearing House – Byline | Earned Wage Access Employee Benefits | Tue, Oct 31, 2023 | |
What is Talent Development? – IBM – Topic Page | Employee Growth | Mon, Oct 30, 2023 | |
Six Keys to Achieving Advanced Container Monitoring – IBM – Blog | Container Monitoring Advanced Techniques IT Management | Mon, Oct 16, 2023 | |
Digging Deeper Into Advertising’s Lost Half – UpWave – Byline | Cookieless Advertising ROAS Increase Ad Measurement | Mon, Oct 16, 2023 | |
Roku Increases Roas While Doubling Efficiency – NCS – Case Study | ROAS Increase Advertiser Solutions Ad Measurement | Thu, Oct 12, 2023 | |
Attention Measurement’s Global Footprint – Realeyes – Interview | Attention Measurement | Sat, Oct 7, 2023 | |
What is Single Pane of Glass? – IBM – Topic Page | IT Management | Wed, Sep 27, 2023 | |
Plan Your Exit: Entrepreneurs Need to Start Getting Ready Early – UBS – Byline | Business Insights | Tue, Sep 26, 2023 | |
Why In-app, Not MFA, is the Advertising Solution Made for Advertisers – Mobvista – Byline | Advertiser Solutions Ad Fraud Digital Marketing and Online Presence Websites | Sun, Sep 17, 2023 | |
Why in-app, Not MFA, is the Advertising Solution Made for Advertisers – Mobvista – Byline | Advertiser Solutions | Sun, Sep 17, 2023 | |
Hybrid casual mobile games will get hotter in 2024 says Mintegral – Mobvista – Byline | Mobile ad formats and user engagement | https://appdevelopermagazine.com/hybrid-casual-mobile-games-will-get-hotter-in-2024-says-mintegral/ | Sat, Sep 16, 2023 |
Empowering Retailers: the Rise of in-house Retail Media – Moloco – Blog | Retail Media Retail Marketing Marketing Impact | Wed, Sep 13, 2023 | |
How Real-time Payments Alleviate The Credit Crunch for Small Business Owners – The Clearing House – Byline | Earned Wage Access Payroll | https://eonetwork.org/blog/how-real-time-payments-alleviate-the-credit-crunch-for-small-business-owners/ | Thu, Sep 7, 2023 |
Balancing Digital Growth and ESG Goals for the Ultimate Cloud Cost Optimization – Mobvista – Byline | ESG Business Growth Strategies Digital Marketing and Online Presence | Wed, Sep 6, 2023 | |
Four Things to Simplify Your Marketing Strategy in a Complex Market – Factoreal – Byline | Marketing Strategy and Planning | Wed, Aug 23, 2023 | |
Going all-in for your clients: a uniquely human endeavor – NOVUS – Sponsored Content | Customer Service Strategy Ad Agencies | https://www.fastcompany.com/90941685/going-all-in-for-your-clients-a-uniquely-human-endeavor | Tue, Aug 22, 2023 |
Cloud Cost Optimization: the Key to Balancing Digital Growth and ESG Goals – Mobvista – Byline | Cloud Budgeting ESG Digital Transformation Strategy Cloud computing | Tue, Aug 22, 2023 | |
What is Problem Management? – IBM – Topic Page | ITIL Processes | Fri, Aug 18, 2023 | |
Key Insights From the I-COM Attention Forum Series – Realeyes – Blog | Attention Measurement Artificial Intelligence Overview Marketing Optimization | Thu, Aug 17, 2023 | |
6 Considerations to Take When Approximating Cloud Spend – IBM – Blog | Cloud Harnessing Cloud Skills Gap Cloud Budgeting | Wed, Aug 16, 2023 | |
The Importance of It Cost Management in Modern Organizations – IBM – Blog | IT Cost Management Financial Efficiency | Fri, Aug 11, 2023 | |
Here’s Why optimizing for Clicks is Not optimizing at All – UpWave – Byline | Advertiser Solutions | Fri, Aug 11, 2023 | |
What is Chaos Engineering? – IBM – Topic Page | Chaos Engineering Software Engineering IT Infrastructure | Thu, Aug 10, 2023 | |
The Tremendous Opportunity in Attention Measurement – Realeyes – Interview | Attention Measurement | Mon, Aug 7, 2023 | |
ChatGPT Won’t Replace Human-led Strategy, but It Will Enhance It – NOVUS – Sponsored Content | Generative AI Artificial Intelligence Overview ChatGPT | Sun, Aug 6, 2023 | |
How Organizations Can Successfully Measure an Application Health Monitoring Process – IBM – Blog | Application Health Monitoring | Thu, Aug 3, 2023 | |
Let the Attention Data Tell the Story – Realeyes – Interview | Attention Measurement Cookieless Advertising | Thu, Aug 3, 2023 | |
McKinsey Tech Trends 2023 – McKinsey – LinkedIn post | August 2023 | ||
Incident Management Vs. Problem Management: What’s the Difference? – IBM – Blog | ITIL Processes | Tue, Aug 1, 2023 | |
Moving Beyond Viewability to Focus on Consumer Engagement – Realeyes – Interview | Attention Measurement Advertiser Solutions Ad Viewability | Mon, Jul 24, 2023 | |
What is IT Operations Analytics? – IBM – Topic Page | IT Operations Analytics | Mon, Jul 24, 2023 | |
Moving Towards an Attention Revolution in Advertising – Realeyes – Interview | Attention Measurement Artificial Intelligence Overview | Wed, Jul 19, 2023 | |
Kind Snacks Kick Up Their Sales – NCS – Case Study | Retail Strategies Retail Marketing Food Retail | Sun, Jul 9, 2023 | |
What is Incident Management? – IBM – Topic Page | IT Processes | Wed, Jul 5, 2023 | |
Media Mix Modelling: the Future-proof, Silo-busting Future of Measurement – M&C Saatchi Performance – Byline | Media Mix Modeling Ad Measurement Advertiser Solutions | Mon, Jul 3, 2023 | |
Diversity, Equity, and Inclusion in Hiring: the Ultimate Guide – GoodTime.io – Blog | Hiring Practices DEI | Thu, Jun 29, 2023 | |
Adding Sales Effect Outcomes to Marketing Mix Models Unlocks Insights – NCS – Blog | Sales Outcomes Marketing Mix Modeling | Fri, Jun 23, 2023 | |
Tips for Successful Influencer Strategies – M&C Saatchi Performance – Blog | Influencer Marketing Influencer Relations Digital Marketing and Online Presence | Fri, Jun 23, 2023 | |
Maximising Roi With Playable Ads: Key Strategies for Success – Mobvista – Byline | ROI Maximization | Tue, Jun 20, 2023 | |
Five Thoughts on B2B Marketing Organizational Flexibility and Impact – 2x – Byline | B2B Marketing Organizational Success Marketing Impact | Fri, Jun 16, 2023 | |
Here’s Why Marketing Outsourcing Can Get Companies Ready for Generative Ai – 2x – Byline | Marketing Outsourcing Company Building | Fri, Jun 16, 2023 | |
Here’s Why Marketing Outsourcing Can Get Companies Ready for Generative AI – 2x – Byline | Artificial Intelligence Overview Marketing Outsourcing Generative AI | Fri, Jun 16, 2023 | |
What is Business Analytics? – IBM – Topic Page | Business Insights | Wed, Jun 14, 2023 | |
From Engagement to Conversion: the Role of Attention in Advertising – Realeyes – Interview | Attention Measurement Inventory Management | Tue, Jun 13, 2023 | |
Streaming Tv’s Time to Shine – M&C Saatchi Performance – Blog | CTV | Tue, Jun 13, 2023 | |
Sports Teams Need a New Playbook to Keep Fans Coming Back – Factoreal – Byline | Sports Marketing | Mon, Jun 12, 2023 | |
Where Does Attention Lead? Why You Need to Link Attention Measurement to Outcomes – UpWave – Byline | Attention Measurement Business Insights Ad Measurement | Mon, Jun 12, 2023 | |
ChatGPT Won’t Replace Human-led Strategy, but It Will Enhance It – NOVUS – Sponsored Content | ChatGPT | Thu, Jun 8, 2023 | |
Pushing Attention Forward During Its Formative Years – Realeyes – Interview | Attention Measurement Artificial Intelligence Overview | Tue, Jun 6, 2023 | |
What is IT Automation? – IBM – Topic Page | IT Automation AIOps DevSecOps | Mon, Jun 5, 2023 | |
What is Maintenance, Repair, and Operations? – IBM – Topic Page | MRO Maintenance Strategy | Thu, May 25, 2023 | |
What is Smart Transportation? – IBM – Topic Page | Smart Transportation | Tue, May 23, 2023 | |
What is Maintenance Strategy? – IBM – Topic Page | IT Infrastructure Manufacturing Maintenance Strategy | Thu, May 18, 2023 | |
What is Fleet Maintenance? – IBM – Topic Page | Logistics Management Fleet Maintenance | Tue, May 16, 2023 | |
What is a Transportation Management System? – IBM – Topic Page | Logistics Services Logistics Management Supply Chain Management Supply Chain Optimization | Thu, May 11, 2023 | |
What is Reliability Centered Maintenance? – IBM – Topic Page | Maintenance Strategy Aircraft Maintenance | Wed, May 10, 2023 | |
Whatsapp is Ready to Enter the Game – Factoreal – Byline | WhatsApp Social Media Marketing Sports Marketing Mobile Marketing | Sun, May 7, 2023 | |
ARF Winning Paper Upends Industry Norms About Digital Environments – Realeyes – Blog | Attention Measurement | Sat, May 6, 2023 | |
A Master Thesis: Unpacking the Definition of ‘Attention as a Metric’ – Realeyes – Interview | Attention Measurement | Fri, May 5, 2023 | |
Next in Media Podcast: Mars & Realeyes on Attention’s Business Impact – Realeyes – Blog | Artificial Intelligence Overview Banking Innovations Fintech | Fri, May 5, 2023 | |
Seven Techniques for MLB Teams to Increase Fan Engagement This Season – Factoreal – Byline | Sports Marketing Sales Strategy Baseball | Mon, May 1, 2023 | |
Attention is the Remedy for Constant Distraction – Realeyes – Interview | Attention Measurement Cookieless Advertising | Fri, Apr 28, 2023 | |
Marketers Cannot Lose Authenticity in Their Quest to Embrace Ai – Factoreal – Byline | Artificial Intelligence Overview | Fri, Apr 28, 2023 | |
How to Get Started in Generative Ai – UST – Blog | Gen AI | Tue, Apr 18, 2023 | |
The Comprehensive History of Timebanking and How It’s Ready to Spur a Great Awakening – TimeRepublik – Blog | Timebanking | Thu, Apr 13, 2023 | |
Five Thoughts on Being (or Becoming) a Visionary – N/A – Newsletter | Leadership Visionary | Fri, Apr 7, 2023 | |
Digging Deeper Into Advertising’s Lost Half – Advertising Week – UpWave – Byline | Ad Measurement Brand lift | https://advertisingweek.com/digging-deeper-into-advertisings-lost-half/ | April 2023 |
Addressing Mental Health, From Leading HR Executives – PR Council – Blog | Human resource management Employee Benefits Stress management and relaxation techniques | Tue, Mar 28, 2023 | |
Why going small is the big move you should consider – NOVUS – Byline | Hiring Strategies Organizational Success Organizational Insights Ad Agencies | https://www.fastcompany.com/90871143/why-going-small-is-the-big-move-you-should-consider | Tue, Mar 28, 2023 |
How to Keep Projects on Track – N/A – Newsletter | Project Management | Sat, Mar 25, 2023 | |
Growing Pains: a Better Way Forward for Fast-rising Performance PR – DMI Partners – Byline | Marketing Impact Public Relations | Fri, Mar 24, 2023 | |
2023 Annual Report – Ball Corporation – Annual Report | Financial Report Corporate Document Annual Review | Tue, Mar 21, 2023 | |
On the Enduring Power of the Blank Canvas – N/A – Newsletter | Creativity | Sat, Mar 18, 2023 | |
Do Generative AI Tools Like Chatgpt Live Up to Their Hype? – UST – Blog | Artificial Intelligence Overview | Fri, Mar 17, 2023 | |
Attention: a Complex Phenomenon Whose Time is Now – Realeyes – Interview | Attention Measurement Ad Measurement | Thu, Mar 16, 2023 | |
2023 is the Year to Finally Commit to Email Automation – DMI Partners – Byline | Marketing Impact 2023 Trends Email marketing | Thu, Mar 16, 2023 | |
Creative Attention Even More Important in a Post-ATT World – Realeyes – Blog | Attention Measurement CTV | Mon, Mar 13, 2023 | |
Why Going Small is the Big Move You Should Consider – NOVUS – Sponsored Content | Strategic Decisions Business Insights | Wed, Mar 8, 2023 | |
Flowers Foods’ Early Iterative Testing Increased Creative Performance by 25% – Realeyes – Case Study | Attention Measurement Ad effectiveness | Tue, Mar 7, 2023 | |
Media Mix Modelling: the Future-proof, Silo-busting Future of Measurement – M&C Saatchi Performance – Byline | Media Mix Modeling Advertising Strategy | Tue, Mar 7, 2023 | |
Attention Needs Standardization for Its Next Great Leap – Realeyes – Interview | Attention Measurement Cookieless Advertising | Fri, Mar 3, 2023 | |
Attention is the Remedy to Ad Overload – Realeyes – Interview | Attention Measurement Cookieless Advertising Advertiser Solutions | Wed, Mar 1, 2023 | |
Harnessing Attention for Good – Realeyes – Interview | Attention Measurement | Thu, Feb 23, 2023 | |
Super Bowl Lvii Ads Drove 16% More Audience Reactions Than Last Year – Realeyes – Report | Audience Reactions | Mon, Feb 20, 2023 | |
Why More Marketers Should Embrace Product-led Growth Mindset – M&C Saatchi Performance – Byline | Marketing Mindset Strategic Adoption | Wed, Feb 8, 2023 | |
Advertising Predictions That Will Shake Up the Media Industry in 2023 – UpWave – Sponsored Content | Advertiser Solutions Advertising Strategy Cookieless Advertising Brand Positioning | Tue, Feb 7, 2023 | |
Business Value of Generative AI – UST – Blog | Generative AI Artificial Intelligence Overview | Sun, Feb 5, 2023 | |
5 Ways Your Company Can Survive Rising Fuel Costs – Fuelman – Sponsored Content | Cost Management | Wed, Jan 25, 2023 | |
6 Ways to Rein in Your Company’s Expenses in 2023 – Fuelman – Sponsored Content | Financial Strategies | Wed, Jan 25, 2023 | |
Preparing for Smart Targeting in the Wake of Apple’s Att Framework – M&C Saatchi Performance – Byline | Mobile Marketing | Wed, Jan 25, 2023 | |
5 Cost-controlling Measures Your Company Can Start Taking Today – Fuelman – Sponsored Content | Expense Management | Wed, Jan 25, 2023 | |
5 Unique Ways to Show Your Team Gratitude This Employee Appreciation Day – Starbucks – Sponsored Content | Employee Experience Strategy Employee Satisfaction Employee Retention Employee Benefits | https://web.archive.org/web/20230820075344/https://www.entrepreneur.com/business-news/5-unique-ways-to-show-your-team-gratitude-this-employee/443383 | Wed, Jan 25, 2023 |
Video Telematics: a Win-win for Insurers, Fleet Owners – Driver Technologies – Byline | Insurers Logistics Management | Fri, Jan 13, 2023 | |
Attention Leaders package – Realeyes – Interview | Attention Measurement | https://www.realeyesit.com/attention-leaders/ | Wed, Jan 4, 2023 |
AlphaFold Database – Anna – Organizations – LinkedIn post | 2023 | ||
Sam AlphaFold post – Organizations – LinkedIn post | 2023 | ||
Hello World post – Anna – Organizations – LinkedIn post | 2023 | ||
7 Things We Learned This Year About Social Media – Socialize – Blog | Social Media Marketing Influencer Marketing | Sat, Dec 31, 2022 | |
What Your Customer Success Team Needs in an Economic Downturn – Matik – Blog | Customer Success Customer Experience Strategy Customer Acquisition | Wed, Dec 28, 2022 | |
Why CTV is the Perfect Place to Experiment With Attention Measurement – Realeyes – Interview | CTV Brand Strategy Attention Measurement Ad Measurement | Tue, Dec 20, 2022 | |
World Cup Ad Using Suspense & Humor Increased Attention by 35% – Realeyes – Report | Ad Campaign Attention Measurement Humor in Advertising | Mon, Dec 19, 2022 | |
How Do You Handle the Hiring Downturn? Plot Your Next Moves – GoodTime.io – Byline | Hiring Practices | Thu, Dec 15, 2022 | |
Gen Z: All About the Convenience Store – NCS – Blog | Convenience Store Gen Z marketing Retail Trends | Tue, Dec 13, 2022 | |
What is Experience-led Digital Transformation – UST – Blog | Digital Transformation Strategy Digital Experience Monitoring Customer Experience Strategy | Fri, Dec 9, 2022 | |
How Customer Success Teams Can Improve Trust in a Data-driven World – Matik – Byline | Customer Success | Wed, Dec 7, 2022 | |
Leading Spanish Bank Launches Robust Microservices Architecture With Kubernetes – UST – Case Study | Banking Innovations Microservices Kubernetes | Tue, Dec 6, 2022 | |
Planning Year-end Compensation Through Workday – UST – Blog | Employee Benefits | Fri, Dec 2, 2022 | |
World Cup Promos Driving Above Average Attention, Emotional Response – Realeyes – Report | World Cup Audience Attention Emotional Advertising | Fri, Dec 2, 2022 | |
Attention as a Proxy for Business Outcomes – Realeyes – Interview | Attention Measurement | Tue, Nov 29, 2022 | |
7 Bold Bets for 2023 Talent Acquisition – GoodTime.io – Byline | Recruitment Strategies | Mon, Nov 21, 2022 | |
How VR is Revolutionizing Medicine – ConquestVR – Byline | VR in Medicine Healthcare Innovations | Thu, Nov 17, 2022 | |
ARF’s Stipp: We Need to Study Inattention as Well as Attention – Realeyes – Interview | Attention Measurement | Thu, Nov 17, 2022 | |
Proving Brand Lift Through Attention – Realeyes – Interview | Attention Measurement | Wed, Nov 9, 2022 | |
5 Ways to Show Your Team Appreciation During the Holidays (and Why You Should) – Starbucks – Sponsored Content | Employee Benefits Employee Satisfaction | https://web.archive.org/web/20230101073530/https://www.entrepreneur.com/business-news/5-ways-to-show-your-team-appreciation-during-the-holidays/438404 | Thu, Nov 3, 2022 |
Tech Companies Forcing a Return to the Office Are Ignoring the Data – Andiamo – Sponsored Content | Job Seeking/Future of Work Hiring Organizational Culture Work-Life Balance Workforce Planning | Thu, Nov 3, 2022 | |
Attention’s Big Moment Has Arrived – Realeyes – Interview | Attention Measurement | Wed, Nov 2, 2022 | |
Attention is the Metric We’ve Been Waiting for – Realeyes – Interview | Attention Measurement Cookieless Advertising | Thu, Oct 27, 2022 | |
How to Avoid Creating the Next Digital Divide Through VR – ConquestVR – Byline | VR Revolution | Sat, Oct 22, 2022 | |
Being a Trailblazer in Attention Creates a Competitive Advantage – Realeyes – Interview | Attention Measurement | Fri, Oct 21, 2022 | |
Income and Inflation – is There a Correlation? – NCS – Blog | Financial Insights Macroeconomics Political Economy Retail Marketing | Thu, Oct 20, 2022 | |
5 Effective Ways to Recognize Your Hybrid Team This Holiday Season – Starbucks – Sponsored Content | Employee Benefits Employee Satisfaction Workforce Planning Operational Efficiency | Wed, Oct 19, 2022 | |
Disengaged Workers? It’s Time to Fix Your Company Culture – GoodTime.io – Byline | Company Building Organizational Culture Employee Experience Strategy Employee Relations | Wed, Oct 19, 2022 | |
How Engineering Drives Revenue in an Economic Downturn – Blameless – Byline | Product Engineering IT Management IT Automation | Mon, Oct 17, 2022 | |
Attention Helping Determine Quality of an Impression – Realeyes – Interview | Attention Measurement | Thu, Oct 13, 2022 | |
5 Healthcare Responses to Covid-19-that Will Become Protocol for Most Companies – UST – Blog | Healthcare Innovations Covid-19 | Mon, Oct 10, 2022 | |
Zipping Around With Marketing Data – NOVUS – Sponsored Content | Local Advertising Target audience identification Audience Targeting | Mon, Oct 10, 2022 | |
2023 Trend Watch: a Pivotal Year in Commerce, Streaming and Authenticity for Marketers – M&C Saatchi Performance – Byline | Commerce Trends Streaming Authenticity | https://www.thedrum.com/opinion/2022/11/28/2023-trend-watch-pivotal-year-commerce-streaming-and-authenticity-marketers | Mon, Oct 10, 2022 |
Attention Industry Needs to Move Upstream to Content Creation – Realeyes – Interview | Attention Measurement Cookieless Advertising Advertiser Solutions | Thu, Oct 6, 2022 | |
Why VR is Not the Metaverse and Vice Versa – ConquestVR – Byline | VR vs Metaverse VR Revolution Metaverse | Thu, Oct 6, 2022 | |
Chapter 7: How to Build a Buyer-driven Marketing Organization Structure – Integrate – Blog | B2B Marketing | Wed, Oct 5, 2022 | |
Healthtech Meets the Digital Engineering Revolution – UST – Blog | Healthcare Innovations Digital Engineering | Tue, Oct 4, 2022 | |
Top Trends in Semiconductor Next-gen Digital Engineering – UST – Blog | Digital Engineering | Mon, Oct 3, 2022 | |
How the Pandemic Changed Digital Engineering – UST – Blog | Digital Engineering | Fri, Sep 30, 2022 | |
Challenges in Digital Engineering, and How to Address Them – UST – Blog | Digital Engineering | Wed, Sep 28, 2022 | |
Not All Attention is Equal – Realeyes – Interview | Ad Measurement Attention Measurement | Wed, Sep 28, 2022 | |
Chapter 6: Data Governance, the Unsung Hero of an Effective Marketing Strategy – Integrate – Blog | Digital Marketing and Online Presence Content analytics Marketing Analytics | Tue, Sep 27, 2022 | |
Chapter 5: Targeting Buyers With a Data Driven Marketing Strategy – Integrate – Blog | Customer Data Audience Targeting Advertiser Solutions | Wed, Sep 21, 2022 | |
Attention Top of Mind at ARF Summit – Realeyes – Blog | Attention Measurement Ad Measurement Advertiser Solutions | Fri, Sep 16, 2022 | |
Building a Martech Stack That Connects With Today’s B2b Buyers – Integrate – Blog | Advertiser Solutions | Thu, Sep 15, 2022 | |
Emotion AI Reveals Which U.S. Democratic Candidate is Resonating Best With Voters – Realeyes – Report | Emotional Advertising Attention Measurement Political Advertising | Mon, Sep 12, 2022 | |
The Biggest Mistakes Ar Lens Creators Make and How to Fix Them – Pretty Big Monster – Byline | AR Lens | Mon, Sep 12, 2022 | |
How Startups Can Hire Wisely During Challenging Time – GoodTime.io – Byline | Startup Planning Hiring Practices Hiring Strategies Founder Relationships | Sun, Sep 11, 2022 | |
Why the VR Revolution Needs Audio as Much as Graphics – ConquestVR – Byline | VR Revolution | Fri, Sep 9, 2022 | |
7 Steps to Maximize Your Renewal Success Rate – Matik – Byline | Customer Retention Renewal Success | Thu, Sep 8, 2022 | |
How AI Powers Modern Product Management – Birdie – Blog | Artificial Intelligence Overview Product Engineering Product Development | Thu, Sep 8, 2022 | |
Chapter 3: How to Activate Buyers With a B2B Omnichannel Experience – Integrate – Blog | B2B Marketing Omnichannel Marketing | Wed, Sep 7, 2022 | |
Chapter 2: the Heart of Precision – Knowing Your Buyers and Redefining Targets – Integrate – Blog | Market Segmentation Target audience identification Advertising Strategy | Wed, Aug 31, 2022 | |
Hi-tech Platform-as-a-service: the Digital Chip Revolution – UST – Blog | Semiconductors | Tue, Aug 30, 2022 | |
Frictionless Commerce is Here to Stay – UST – Blog | Retail Future Frictionless Commerce Retail Innovations | Fri, Aug 26, 2022 | |
Revisiting Covid Vaccination Psa Effectiveness as School Opens Up – Realeyes – Report | Covid-19 | Fri, Aug 26, 2022 | |
3 Ways to Reduce Your Accounting Expenses – Cratoflow – Blog | Expenses Cost Reduction Financial Management | Thu, Aug 25, 2022 | |
Chapter 1: B2B Buying Process — Smash the Sales Funnels in Marketing – Integrate – Blog | B2B Marketing Sales Funnel Management Marketing Processes | Thu, Aug 25, 2022 | |
Customer-centric Revolution and the Product Team’s Role – Birdie – Byline | Product Development Customer Experience Strategy Customer Relationship Management (CRM) Customer Retention | Tue, Aug 23, 2022 | |
Here’s Why Brand Building is CTV’s Best Shot – UpWave – Byline | CTV Audience Engagement | Tue, Aug 23, 2022 | |
How to Provide the Right Type of Frictionless Solution to Your Customers – UST – Blog | Customer Experience Strategy | Mon, Aug 22, 2022 | |
Dell Technologies, Realeyes Discuss Attention and Emotion Ai – Realeyes – Blog | Advertiser Solutions Attention Measurement Artificial Intelligence Overview | Fri, Aug 12, 2022 | |
Why Application Modernization Requires Reimagining Your Business – UST – Blog | Application Modernization Business Insights Digital Transformation Strategy IT Infrastructure | Tue, Aug 9, 2022 | |
5 Ways to Minimize Customer Churn During Challenging Times – Matik – Byline | Customer Retention Customer Experience Strategy Customer Care Customer Experience Management (CEM) | Thu, Aug 4, 2022 | |
Linkedin Head of Media: You Must Have an Attention Strategy – Realeyes – Interview | Attention Measurement Artificial Intelligence Overview | Wed, Aug 3, 2022 | |
Realeyes Study Determines Which Sports Drive the Highest Emotional Response – Realeyes – Report | Emotional Advertising | Wed, Jul 27, 2022 | |
Four Ways to Automate Your Bookkeeping Process – Cratoflow – Blog | Bookkeeping Financial Efficiency | Mon, Jul 25, 2022 | |
How to Reduce Costs of Application Modernization Initiatives – UST – Blog | Cost Reduction Financial Strategies | Mon, Jul 25, 2022 | |
Mars, GSK Approach to Attention Highlights at Icom Roundtable – Realeyes – Blog | Artificial Intelligence Overview | Fri, Jul 22, 2022 | |
Marketing as a Service, or How to Improve B2B Marketing Impact – 2x – Byline | B2B Marketing Digital Marketing and Online Presence Marketing Budgets Marketing Outsourcing | Fri, Jul 15, 2022 | |
The Future of AR Billing – Automation – Cratoflow – Blog | Accounts Payable/Receivable Robot Process Automation | Wed, Jul 13, 2022 | |
The Deprioritization of Diversity and Its Impact on Hiring – GoodTime.io – Byline | Hiring Practices | Tue, Jul 12, 2022 | |
How to Build Resilience Into Your Organization – UST – White Paper | Organizational Success Building Strategies | Sun, Jul 10, 2022 | |
IT Digest Interview With Ahryun Moon – GoodTime.io – Interview | Company Strategy Leadership Human resource management Hiring Hiring Practices Hiring Strategies | Wed, Jul 6, 2022 | |
Harnessing the Product Engineering Mindset – UST – White Paper | Product Engineering | Fri, Jun 24, 2022 | |
How Companies Should Re-deploy Employee Hours After Saving Time – Cratoflow – Blog | Employee Hours Productivity Strategies | Wed, Jun 22, 2022 | |
Ahryun Moon of Goodtime: 5 Things I Wish Someone Told Me Before I Became a Founder – GoodTime.io – Blog | Founder Relationships Startup Planning | Thu, Jun 16, 2022 | |
Mars and Realeyes Show 18% Sales Lift, Win I-com Best Ai Award – Realeyes – Blog | Sales Lift Artificial Intelligence Overview Attention Measurement | Tue, Jun 14, 2022 | |
How to Use Tech to Help Recruit Better Candidates – GoodTime.io – Byline | Employee Recruitment Recruitment Strategies Hiring Strategies Recruitment | Tue, Jun 7, 2022 | |
How Low-code/no-code Supercharges Application Modernization – UST – Blog | Application Modernization Low Code/No Code Web development | Wed, Jun 1, 2022 | |
Innovation in Automation is Vital for Agency Success – UpWave – Byline | Agency Innovation Ad Agencies Advertiser Solutions Ad Measurement | Wed, May 25, 2022 | |
What’s on the Mind of Today’s Cpg Marketers? – NCS – Blog | CPG Marketers | Wed, May 25, 2022 | |
Realeyes & Tvision Partner to Expand Full Suite of Attention Metrics – Realeyes – Blog | Customer Service Strategy Artificial Intelligence Overview | Mon, May 23, 2022 | |
How Resellers Can Add Value to a Publishers’ Unaddressable Inventory – 33 Across – Blog | Advertiser Solutions | Thu, May 12, 2022 | |
What Marketers Get Wrong About the Full Brand Building Funnel – UpWave – Byline | Brand Strategy Brand lift | Tue, May 10, 2022 | |
Ways Platform-led Services Can Increase Application Modernization Speed – UST – Blog | Application Modernization | Wed, Apr 27, 2022 | |
How Application Modernization Future-proofs Organizations – UST – White Paper | Application Modernization Organizational Success | Wed, Apr 20, 2022 | |
DevSecOps: the Unification of Development and Security – UST – Blog | Cybersecurity Strategy DevSecOps | Mon, Apr 18, 2022 | |
Waiting for the Metaverse? The Revolution is Already Here – Pretty Big Monster – Byline | Metaverse VR Revolution | Sat, Apr 16, 2022 | |
Four Critical Advertising Goals for This Upfront Season – TVDataNow – Byline | Advertiser Solutions | Tue, Apr 12, 2022 | |
The Role of Microservices in Cloud-native Applications – UST – Blog | Cloud-native Applications | Mon, Apr 11, 2022 | |
How Application Modernization Can Spark a Lasting Competitive Advantage – UST – Blog | Application Modernization Competitive Advantage | Mon, Mar 28, 2022 | |
When and How to Rearchitect Applications for the Cloud – UST – Blog | Cloud Rearchitecture Cloud Strategies Cloud Harnessing Application Modernization Cloud-native Applications | Fri, Mar 25, 2022 | |
Ensuring Your Product Strategy is Fit-for-growth – UST – Blog | Business Insights | Tue, Mar 15, 2022 | |
Why AI Helps Maximize Product Lifecycle Marketing – Birdie – Byline | Artificial Intelligence Overview | Tue, Mar 15, 2022 | |
Strategies for Avoiding the “build-to-build” Trap – UST – Blog | Build-to-build Trap | Mon, Mar 7, 2022 | |
How to Identify the Right Product Engineering Strategy – UST – Blog | Business Insights | Mon, Feb 28, 2022 | |
Understanding the Role of Product Engineering – UST – Blog | Product Engineering IT Support | Fri, Feb 18, 2022 | |
The Way For Brands To Create Immersive Experiences – Pretty Big Monster – Byline | Virtual Reality Metaverse | https://www.mediapost.com/publications/article/371145/the-way-for-brands-to-create-immersive-experiences.html | Sat, Feb 12, 2022 |
Ads Whose Brand DNA Triggers Emotion, Always Wins – Realeyes – Blog | Emotional Advertising Attention Measurement | Sun, Feb 6, 2022 | |
Interview Strategy Basics: Build the Candidate Relationship – GoodTime.io – Blog | Hiring Practices Hiring Talent Development Candidate Relationship | Tue, Feb 1, 2022 | |
Medical Emergencies in Air – McKinsey – LinkedIn post | 2022 | ||
Physicians + Clerical Tasks – McKinsey – LinkedIn post | 2022 | ||
AI + Drug Discovery – McKinsey – LinkedIn post | 2022 | ||
Gen Z’s Influence is Already Here, Are You Ready? – InMobi – Byline | Mobile advertising and app monetization Gen Z marketing | https://advertisingweek.com/gen-zs-influence-is-already-here-are-you-ready/ | 2022 |
Frictionless Ecommerce – UST – White Paper | Retail Innovations Customer Experience Strategy | Sat, Jan 1, 2022 | |
The CMO Guide: Improving Media Efficiency Through Creative Attention – Realeyes – Report | Attention Measurement ChatGPT | Tue, Dec 7, 2021 | |
Optimizing for Attention Drives Brand Lift – Realeyes – Case Study | ChatGPT | Tue, Nov 23, 2021 | |
What is the 90/10 Measurement Trap, and How Can Advertisers Avoid It? – UpWave – Byline | Advertiser Solutions Ad Measurement Advertising Strategy Brand Positioning | Thu, Nov 18, 2021 | |
How to Power the Construction Boom With Solar Power – Aspen Power – | Renewable Energy Energy Efficiency | https://commercialobserver.com/2021/11/construction-solar-power/#content | Thu, Nov 4, 2021 |
Halloween is an Untapped Opportunity for Candy Brand Advertising Online – Realeyes – Report | CPG Marketers Halloween | Sun, Oct 31, 2021 | |
Halloween is an Untapped Opportunity for Candy Brand Advertising Online – Realeyes – Report | Advertiser Solutions | Sun, Oct 31, 2021 | |
Digital Advertising Headwinds to Fuel the Takeoff of Connected TV – TVDataNow – Byline | CTV Broadcasting Ad Measurement | Fri, Sep 24, 2021 | |
Five Costly Cloud Infrastructure Mistakes to Avoid – UST – Blog | Cloud Infrastructure | Tue, Sep 21, 2021 | |
Four Reasons to Move to the Private Cloud – UST – Blog | Cloud Migration | Tue, Sep 14, 2021 | |
Six Ways to Secure Your Multicloud Environment – UST – Blog | Cloud Protection | Tue, Sep 7, 2021 | |
Four Ways UST Cloud Manager Harnesses the Cloud – UST – Blog | Cloud Management Cloud Strategies | Wed, Sep 1, 2021 | |
Debunking the Five Most Prevalent Cloud Myths – UST – Blog | Cloud computing | Wed, Aug 25, 2021 | |
Here’s How to Improve Connected TV Ad Measurement – TVDataNow – Byline | CTV Ad Measurement | Thu, Jul 1, 2021 | |
The Top 3 Benefits of a Digitally Mature Organization – UST – Blog | Digital Maturity Organizational Insights Digital Transformation Strategy Digitally Mature Organizations | Thu, Jun 10, 2021 | |
The solar industry’s low-tech problem and how to fix it – Aspen Power – Interview | Renewable Energy Energy Efficiency AI and Energy Use | https://electrek.co/2021/05/31/the-solar-industrys-low-tech-problem-and-how-to-fix-it/ | Mon, May 31, 2021 |
How Digital Transformation Drives Tangible Customer Experience – UST – Blog | Digital Transformation Strategy Customer Experience Strategy | Mon, May 24, 2021 | |
4 Things Digitally Mature Organizations Do Differently – UST – Blog | Digitally Mature Organizations Organizational Insights | Thu, May 13, 2021 | |
Why the ‘crawl, Walk, Run’ Methodology is Critical for Non-profits and Cultural Institutions – ReadySetRocket – Byline | Project Management Nonprofits | Thu, Feb 25, 2021 | |
It’s Time to Retire the Item Master; Here’s What Should Replace It – UST – Blog | Item Master IT Optimization | Wed, Feb 10, 2021 | |
Robust Artificial Intelligence-based Test and Learn is Retail’s Moneyball – UST – Blog | Artificial Intelligence Overview Retail Strategies | Thu, Jan 28, 2021 | |
Five Ways to Add Agility to Your It Infrastructure – UST – Blog | IT Agility | Tue, Dec 22, 2020 | |
Waterfall CTV Buying is the Best Choice for Most Advertisers – TVDataNow – Byline | CTV Advertiser Solutions | Thu, Dec 10, 2020 | |
Five Reasons Why AGL is the Obvious Choice for the Automotive Industry – UST – Blog | AGL Automotive Industry Technology Choices | Mon, Dec 7, 2020 | |
Please Reboot, Part 3: It’s Time to Organize Around People – UST – Blog | Organizational Success Digital Transformation Strategy Organizational Culture Application Modernization | Mon, Dec 7, 2020 | |
Five Ways an Anticipatory Government Produces Positive Outcomes – UST – Blog | Anticipatory Government Predictive Analytics Government Relations | Wed, Dec 2, 2020 | |
Five Benefits of Embracing Manufacturing 4.0 – UST – Blog | Manufacturing | Tue, Nov 24, 2020 | |
Five Ways Smart Cities Harness the Ingenuity of Their Communities – UST – Blog | Smart Cities Public Affairs Public Policy Public Transportation Logistics Management | Fri, Nov 20, 2020 | |
7 Ways Frictionless Shopping Creates Fast ROI for Convenience Stores – UST – Blog | Retail Innovations Retail Strategies Frictionless Commerce Convenience Store | Mon, Nov 16, 2020 | |
Four Ways to Maximize Cloud Infrastructure Investments – UST – Blog | Cloud computing Cloud Investments | Thu, Nov 12, 2020 | |
How Businesses Can Maintain End-to-end Visibility in a Radically Altered Supply Chain – UST – Blog | Supply Chain Management Business Insights Logistics Management Logistics Services | Mon, Nov 9, 2020 | |
Eliminate Out-of-stock Incidents With a Machine Learning-based Solution – UST – Blog | Retail Solutions | Wed, Oct 28, 2020 | |
Is It Infrastructure Agility Your Digital Transformation’s Achilles’ Heel? – UST – Blog | IT Infrastructure Digital Transformation Strategy | Wed, Oct 14, 2020 | |
If Not Now, Then When? How Covid-19 Has Reinforced the Need to Prioritize Employee Experience – UST – Blog | Employee Experience Strategy Employee Relations Covid-19 | Thu, Sep 24, 2020 | |
Returning to Work Safely With Work.com – Ciberspring – Blog | Employee Satisfaction | Mon, Aug 3, 2020 | |
The Benefits of Multicloud Management – UST – Blog | Multicloud Management Employee Benefits | Mon, Aug 3, 2020 | |
Frictionless Shopping Experiences in the Age of Covid-19 – UST – Blog | Covid-19 Frictionless Commerce Retail Adaptations | Tue, May 26, 2020 | |
Please Reboot, Part 2: Your Ecosystem is a Lie – UST – Blog | Ecosystems Digital Transformation Strategy | Mon, May 11, 2020 | |
AI and Healthcare – McKinsey – LinkedIn post | |||
Chat GPT Optometry – McKinsey – LinkedIn post | |||
Tech Trends – McKinsey – LinkedIn post | |||
Insurance Industry – McKinsey – LinkedIn post | |||
Kiwibank Case Study – McKinsey – LinkedIn post | |||
McKinsey AI Approach – McKinsey – LinkedIn post | |||
Great Resignation – McKinsey – LinkedIn post | |||
Retail Marketing – McKinsey – LinkedIn post | |||
2021 Women in the Workforce – McKinsey – LinkedIn post | |||
Inclusivity at McKinsey – McKinsey – LinkedIn post | |||
Beet.TV interview – McKinsey – LinkedIn post | |||
Taking Kids to Howard University – McKinsey – LinkedIn post | |||
Xcel Energy Case Study – McKinsey – LinkedIn post | |||
Reskilling – McKinsey – LinkedIn post | |||
Cloud Computing – McKinsey – LinkedIn post | |||
Rewired in Action – McKinsey – LinkedIn post | |||
Rewired Post – Organizations – LinkedIn post |